Have you heard the news? Google has updated Google Analytics! What is Google Analytics? It’s a free tool from Google that gives you statistics on your website’s traffic. Who visited from where, when, what page they came in on, what pages they looked at, average time on site, average pages viewed per visitor, bounce rate, what search terms brought them… Continue reading →

Here is a great tactic for massive live, real-time exposure on Facebook. Get on webinars that are in your niche, or related to your niche where you will find qualified leads, and/or which are about Facebook, Facebook training, or where the presenters are at least interacting on or about Facebook in their Facebook groups–or better–on their Facebook Page(s). Continue reading →

The phrase “first impressions last” carries over into the world of websites and online marketing. For ages we’ve been saying that you only have eight seconds to impress and convince a website visitor to stay on your site. Within that time they size-up your image, make a judgment call, and either engage or move on. From what we’ve seen, these days we’d have to call the 8 second visitor a very patient one.

Within this article we’ve included and explained ten key areas where your website will either make or break your business. Core Zero Creative is offering a no strings attached Complimentary 10 Point Website Evaluation to businesses and individuals looking to upgrade or improve their web presence. We’ll show you what works and what doesn’t on your website. If you’re going to have a website, it might as well be working for you as against you.

One more thing regarding the Complimentary 10 Point Website Evaluation: this is a hands-on evaluation that takes 30 to 45 minutes to prepare, and includes a phone session to go over the details with you. This is not a canned, automated report. It is an item-by-item analysis done by our top designer, who has over 18 years of web experience.

OK, let’s dig in! We’ll be covering these 10 key areas: Continue reading →

If you’re looking to boost engagement on your brand’s Facebook Page, timing is everything. Key data collected from 200+ Facebook Pages over a 2 week period shows that timing is a key factor in determining the success of a Facebook post. More often than not, Facebook posts are ill-timed, and office hours could be the worst time of all to post content. Brands (that’s you!) must adapt to consumer schedules in order to optimize their engagement. Continue reading →